Greetings from sunny Canada, North America, Earth!

Feel like getting your mind blown, bloglings?  Guess what?  Don’t care!  I’m about to do it anyway:

On June 28th a website launched that basically makes every other website on the net look like a total idiot.  It’s called hbovoyeur.com, and while I do suggest a visit, I would also recommend you have a seat on the toilet before clicking the link, if you know what I mean (what I mean is it will cause you to poop your pants and/or panties).

The site brings you to a building with full live action scenes taking place in each apartment, and an interactive timeline at the bottom.  You can sit back and watch as each interlocking story unfolds, or click the up button to venture out and spy on people throughout New York.  Over a year in development, I defy anyone to show me a multimedia website that offers a deeper or richer content package.  I DEFY you, you hear me?  You have been defied!

The biggest question raised, however, by this luscious little layered landscape, is what’s the point?  If you’re thinking that Voyeur is the next big hit for HBO, you’re wrong.  In fact, you couldn’t be more wronger.  Coupled with a massive NYC street-projection display and clues scattered across the web (including character MySpace pages) Voyeur is, in fact, an elaborate marketing scheme to help boost the image of the HBO brand after the conclusion of The Sopranos. 

The online component was developed by New York’s Big Spaceship, and is rumoured to have had a budget of between seven and 10 million dollars.  The scope and depth of the project marks an exciting shift in multimedia design and a renewed focus on web-based marketing.  To infinity, and beyond!

That should burn the next three hours of your work day.  Have fun getting fired!
Reggie.